If given appropriate support, advice and encouragement — as well as practical assistance to resolve any problems — studies have shown that early skin-to-skin contact between mothers and babies, unrestricted breastfeeding to ensure continued production of milk, and help with positioning and attaching the baby can significantly increase the chances of breastfeeding success. According to UNICEF, breastfeeding rates are no longer declining at the global level, with many countries experiencing significant increases in the last decade.
